His schoolboy humor positively would not make the celebs smile. Three weeks in the past, we advised you in regards to the misadventures of the small Imprimerie brewery and his dispute with Yoko Onothe widow of the legendary John Lennon. The article of this unbelievable quarrel: a beer with the aroma of lemon and ginger launched from the vats and referred to as “John Lemon”, an amused nod to the chief of the Beatles. A specialty for this Breton brewerypositioned in Bannalec in Finistère, which additionally produces different beers with loopy names like “Yvette Ornière”, “the redhead who stains”, or “Jean Gol Potier”, “the perfumed blonde. » “We needed to present some enjoyable names to have amusing,” Aurélien Picard, supervisor of the brewery, advised us.
Besides that Yoko Ono hardly tasted the joke. Firstly of March, the Breton brewer acquired a letter of formal discover from the Japanese artist’s legal professionals ordering him to right away cease advertising and marketing his John Lemon beers. “I found that the model John Lennon had been filed but in addition John Lemon to guard his picture and stop his identify from being misused,” the entrepreneur then indicated. Risking a powerful penalty, Aurélien Picard didn’t need to play Russian roulette and complied with Yoko Ono’s calls for. Which additionally earned him fairly a publicity stunt, his 5,000 “John Lemon” beers nonetheless in inventory promoting out in just a few days.
“She is extraordinarily shocked,” reacts her lawyer
The story, fairly burlesque, may have ended there. However the Breton brewery additionally has a beer in its catalog referred to as “Mireille Mafieux”, “the contraband brunette. » Having discovered of his existence from family members, the icon of French song with 200 million albums offered didn’t respect the play on phrases and the misappropriation of his picture both. Like Yoko Ono, her legal professionals despatched a letter to the froth producer at first of Might asking it to stop the manufacturing and sale of “Mireille Mafieux” beers and to withdraw all shares nonetheless accessible. And directly this time.
“She is extraordinarily shocked by the picture that’s despatched again, she has by no means been approached and she or he is totally against the usage of her picture with this identify which makes a mockery of her”, signifies Maître Christine Aubert-Maguéro, lawyer of the singer, interviewed by The Telegram. The singer even reserves the potential for taking authorized motion in opposition to the Breton brewery for the harm suffered.
The brewer wrote a letter to Mireille Mathieu
Contacted by 20 MinutesAurélien Picard prefers to not publicize the affair an excessive amount of. He assures us that he wrote a handwritten letter to Mireille Mathieu to absolutely clear up the controversy and is now awaiting her return. Within the meantime, all traces of the beer on the origin of the dispute have been faraway from the web site of the brewery and a few of its companions.
In 2019, the worldwide star who continues to carry out on stage had already convicted a photographer who had enjoyable creating an explicitly sexual montage with the quilt of the album “Hiya Mireille” launched in 1971. A service provider from Avignon, the place the star was born, suffered the identical destiny in 2010 for having offered t-shirts caricaturing the singer.
