Apple (AAPL) on Tuesday briefly grew to become the second publicly traded firm in historical past to hit a market capitalization of $5 trillion.
The tech large hit the milestone lower than a yr after topping $4 trillion in October 2025.
Apple inventory is up roughly 24% yr thus far and practically 60% over the previous 12 months, pushed by robust iPhone gross sales.
Buyers have criticized Cupertino, Calif.-based Apple over the previous few years, involved that the corporate was too far behind within the AI race. Whereas Apple initially debuted its Apple Intelligence platform in 2024, it delayed key elements of the software program, together with an upgraded model of Siri.
That led to government shakeups on the firm. Apple finally signed a deal to make use of Google’s (GOOG, GOOGL) Gemini AI fashions to energy the voice assistant.
Apple is now anticipated to launch the overhauled Siri as a beta alongside its extremely anticipated first foldable iPhone and the iPhone 18 lineup later this fall.
The corporate’s lack of heavy AI publicity has meant it hasn’t seen the identical form of explosive development as a few of its Huge Tech friends since OpenAI (OPAI.PVT) launched ChatGPT in November 2022.
Of the group, Nvidia (NVDA) inventory has benefited essentially the most, climbing about 1,125%, whereas Meta (META) inventory rose round 386% and Google jumped 226%. Shares of Apple, in the meantime, elevated 130% throughout that point.
However Apple was additionally insulated from a number of the steep selloffs that its AI-focused rivals have confronted. Microsoft (MSFT) inventory, as an illustration, has struggled since hitting an all-time closing excessive of $542.07 in October 2025, falling roughly 28% on questions on AI spending and development.
AI, nonetheless, has hit Apple in one other approach. The corporate, like a lot of the buyer tech business, is at the moment contending with the AI-induced international reminiscence and storage scarcity.
That has pressured Apple to raise prices on its Mac and iPad productsamongst others. And whereas the corporate hasn’t elevated iPhone costs but, that might change with its upcoming smartphones.
All of this comes as Apple CEO Tim Cook prepares to hand over the reins to incoming CEO John Ternus on Sept. 1, marking one of many largest management transitions within the firm’s historical past.
Jared Blikre contributed to this story.
Electronic mail Daniel Howley at dhowley@yahoofinance.com. Observe him on X at @DanielHowley.
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